Cookie policy
This policy informs you about the use of cookies on the website www.msrentacar.rs. By visiting the website, you agree to the use of cookies.
Our policy explains what cookies are, how we use them, how third parties may access them, how you can control them, and additional information about cookies. The MS Rent a Car website reserves the right to modify the content of this policy in accordance with any changes made.
What are cookies?
Cookies are small text files that your browser collects from the websites you visit. The cookie file is stored on your computer or mobile device and allows relevant information to be recognized and remembered.
Cookies are useful because they enable certain functionalities and improve the user experience on the website. They can also be used to tailor advertisements to your interests based on your previous searches.
Session cookies are automatically deleted when you close your browser, while persistent cookies remain on your device even after closing the browser.
How does the MS Rent a Car website use cookies?
Our website uses statistical and marketing cookies.
Statistical cookies help us understand how visitors use the website. On the other hand, marketing cookies are used to track visitors across the website. The goal is to display ads that are relevant to the visitor, making them more useful for both users and advertisers.
| Cookie name | Source | Purpose | Duration |
| _ga | msrentacar.rs | It is used to generate statistical data on how a visitor uses the website. | 2 years |
| _gat | msrentacar.rs | Used by Google Analytics. It does not store any user information but is used to limit the number of requests that need to be made to doubleclick.net. | 1 day |
| _gid | msrentacar.rs | It is used to generate statistical data on how a visitor uses the website. | 1 day |
| r/collect | doubleclick.net | This cookie sends information about the visitor’s device and behavior. It tracks the visitor across different devices used to access the website and various marketing channels. | Session |
| rc::c | google.com | Session | |
| nQ_cookieId | msrentacar.rs | Visitor identification | 1 year |
| nQ_visitId | msrentacar.rs | Visitor session identification | 1 year |
How do third parties use cookies on the site?
In addition to our own cookies, various third-party cookies may be used for purposes such as tracking website usage, targeted advertising, and more. These cookies are not set by our service, but they may be necessary for the proper functioning of the website. Please note that we are not responsible for the privacy practices of third parties that may be associated with this website.
How can I control cookies?
If you wish to disable cookies, you can do so through your web browser. However, please note that the website functions optimally only if cookies are enabled in your browser.
Setting Cookies in Google Chrome